Customers Come First

The first contact your patients have with your practice is through your staff. A great, welcoming attitude and enthusiasm go a long way in making your patients feel welcome. Here are some other tips to help gain and retain patients. Listen closely Identify customer...

Speak at the Right Pace

Get out a stopwatch and read the following text from Valerie Gee, author of Super Service. Ready? Go: “There is no set rule for the rate of speaking of individuals. Some persons can speak at a rate of 190 words per minute and be clearly understood, while others must...

4 tips for competing with online retailers

Prescriptions in hand, some patients walk out your office door throwing a punch to your bottom line. In search of lower prices, they take the prescription to Walmart, Target or LensCrafters. Other bargain shoppers head to their computers to purchase their glasses...

Pump Up Your Willpower

Call it task persistence, self-regulation or gratification delay, few factors are as important for success as willpower. But psychologists have shown we have only a limited amount of the stuff — and it’s drained quickly in situations where we need to make a lot of...